As a web developer spending increasingly more of my time
helping clients achieve high search engine placement, I
spend a lot of hours doing online research. One thing
that we SEO specialists find critical to our clients’
success is up-to-the-minute information on who searches
for what and on what search engine.
The results of the report of Top 10 Search Terms for the
Top 10 Industries for the month ending 2/28/09 have been
released by hitwise.com; and I think you will agree that
they show few surprises, if any.
The industries covered are: IT and Internet; automotive;
movies; Net communities and chat; food and beverage;
pharmaceuticals and medical; blogs and personal Web
sites; broadcast media; shopping rewards and
directories; and travel destinations and accommodations.
And the details…
IT / Internet
Pay Pal (5 variations), People Search, Experian, Find
People
Automotive Manufacturers
Toyota, Honda, Ford, Nissan, Harley Davidson, Hyundai,
Dodge, O’reilly auto parts, Kia, Honda motocycles
Movies
NetFlix (3 variations), IMDB, Movies, Fandango,
BlockBuster , Red Box, Twilight, Transformers2
Net Communities and Chat
myspace (4 variations), facebook (4 variations), you
tube (2 variations)
Food & Beverage Brands & Manufacturers
pizza hut, mcdonalds, subway, starbucks, dominos (2
variations), jack in the box, food lion, kfc, burger
king
Pharmaceuticals and Medical Products
Viagra, flu symptoms, lexapro, cymbalta, cialis,
affordable dentures, lynncore.com, chantix, , mucinex
Blogs / Personal Websites
perez Hilton, nadya suleman, my space, la salette
hourney, caring bridge, Michael savage, just jared,
weather forcast, 360, area codes
Broadcast Media
cnn (3 variations), fox news (2 variations), msnbc, bbc
news, news, abc news, Bloomberg
Shopping Rewards and Directories
coupons, grocery coupons, consumer reports, free stuff,
free samples, Marlboro.com, mycokerewards (2
variations), printable coupons, free coupons
Travel Destinations / Accommodations
hotels.com, carnival cruise, Disneyland, Disney world (2
variations), holiday inn, trip advisor, motel 6, hotels,
royal Caribbean.
Hitwise monitors more than 25 million Internet users,
including 10 million in the United States, interact with
over 1 million Web sites across more than 160 industry
categories. It collects Internet usage information
through a combination of ISP data partnerships and
opt-in panels. Data are collected in accordance with
local and international privacy legislation and are
audited by PricewaterhouseCoopers.
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This article is the property of the Gilman Group, and
it may be shared provided this block is included and
proper credit is given. Pam Hoffman is the owner of the
Gilman Group, Web Presence and Marketing firm in Glen
Rock, PA. (www.gilmangroup.com). Their clients span the
globe and come from many different industries. If you
are considering a new website or a website makeover,
consider the Gilman Group (800-317-5145). |
